Together with Japanese Craft Brewers, Drink Me is tasking its readers with a crash course in Japanese craft beers. Why? Because these, mainly, malty masterpieces have been developed in alignment with the American palate. Let’s break down that proposition. German-style beers, IPAs, brown ales and lagers made under whetted Japanese …

“Create a cocktail that reflects your roots, your home, and the traditions that make it special” — this was the directive with which Azuñia Tequila tasked bartenders across the country. You see, Azuñia is the leading organic tequila available and preserving its place of origin is key. Paralleling that priority …

At Drink Me we always like to unearth the upside of things. Case in point: this past summer in Japan (2018) was unbearably hot, but there was a valuable upside to that sweltering fact. In a mission to stay cool, we were even more motivated to try out the country’s …

Azuñia Tequila has values. Respecting the soil in which its agave grows, and the traditions that surround its authenticity are important to this brand. It takes Heritage and Home seriously. We love this brand for its organically-grown Weber Blue Agave and its commitment that no additives enter the tequila-making process …

By Dave Rudman, Director Of Business Development, USA at the Wine & Spirit Education Trust (WSET). Cooking for the holidays is notoriously stress-inducing and labor-intensive, with choosing wines to pair only adding to the stress. With so many dishes, the quest to find wines that work with everything can cause …

As the holidays approach Drink Me has partnered with Heering Liqueur to find the 12 Best Holiday Cocktails in America. There was a deluge of contenders but these ones topped the tree when it came to appearance/presentation, inspiration, creativity and composition/balance. DAY 9 Dakota Hart, Mixologist at The Powder Room …

  Skip the “I’m-too-stuffed” feeling this year by pairing your turkey and mashed potatoes with lighter, crisper and more aromatic craft beer from Japan. This year, Japanese Craft Beer invites you to pair your favorite carb-heavy holiday dishes with a lighter, craftier and more balanced type of beer that won’t …

As the holidays approach Drink Me has partnered with Heering Liqueur to find the 12 Best Holiday Cocktails in America. There was a deluge of contenders but these ones topped the tree when it came to appearance/presentation, inspiration, creativity and composition/balance. DAY 8 Philip Dobard is the Director of the …

Get your bottle openers out for a sensory trip to the Land of the Rising Sun this fall as Japanese Craft Beer launches its first marketing and visibility campaign in the US. With “Drink in a New Language,” the industry association of 23 craft beer producers invites Americans to discover …

As the holidays approach Drink Me has partnered with Heering Liqueur to find the 12 Best Holiday Cocktails in America. There was a deluge of contenders but these ones topped the tree when it came to appearance/presentation, inspiration, creativity and composition/balance. DAY 7 Client Keller of Saint Felix in West …

To gain more visibility and influence, 23 Japanese craft breweries have banded together to form “Japanese Craft Beer,” an industry association devoted to increasing awareness and promotion of Japanese craft beer in the U.S. Japanese craft beer does not fit a single archetype, which is part of what makes the …

It’s true. Beer goes down easier than wine or spirits, for most people. Then why shouldn’t it be the obvious choice for your holiday dinner? Pairing food and beer is no longer taboo, and it’s more than respectable to serve beer with your holiday spread in lieu of other alcohol …

As the holidays approach Drink Me has partnered with Heering Liqueur to find the 12 Best Holiday Cocktails in America. There was a deluge of contenders but these ones topped the tree when it came to appearance/presentation, inspiration, creativity and composition/balance. DAY 6 Not ranked in accordance to preference, No.6 …