Moët & Chandon is taking the classic machine a step further with the new AR Moët Mini Vending Machine — a one-of-a-kind champagne vending machine and augmented reality photo booth featuring Moët’s new limited-edition “Living Ties” Impérial Rosé collection.
The growing visibility of alcoholic vending machines found at popular bars, parties, and sporting events supports the ever-evolving trend that brands are embracing to engage new consumers. Always innovating, Moët & Chandon has now introduced web-based facial recognition augmented reality to its iconic Moët Mini dispenser, reimagining it with another classic machine – the photo booth. Debuting at the luxury boutique hotel The Pendry in San Diego, the new machine will allow guests to interact with video in real time, select from a variety of custom backgrounds, and then share the augmented reality-enabled e-cards with friends – all while sipping champagne and without having to use a phone or download a mobile app.