When something that is embedded into the culture industry goes off the radar, it’s always a sad day, but when something that enriched and reflected the culture of it’s time comes back into the picture, it is a beautiful day. Today is that day because in July, Nicholson Gin – one of London’s oldest gin brands – had it’s official relaunch. Nicholas Browne and Tim Walker, cousins and direct descendants of the Nicholson family are the ones to thank for that. This super premium London dry gin is created true to the original family recipe; it combines ten botanicals and delivers a substantial, complex and classic dry gin profile. The palate is juniper-led with citrus notes and a touch of spice, culminating in a long, dry and balanced finish.

The brand, originally established in 1736 by brothers William and John Nicholson, is rich in history and heritage. In the 1920s and 30s the spirit was an essential ingredient in many cocktails and was included in The Waldorf Astoria Bar Book. Nicholson Gin is ideal for tonics and to complement both classic and refreshing cocktails like Nicholson 66, Gloom Raiser and a classic Gin and Tonic, which today’s discerning consumers can enjoy.

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