Whisky is getting a little makeover. Stereotypically, whisky is seen as a masculine male drink. But, Georgie Bell and Becky Paskin are changing this stereotype this instant! #OurWhisky is a campaign set up to dispel common misconceptions about whisky. This drink is NOT gender exclusive.
Modern day whisky drinkers come in all shapes, sizes, colors, and genders. This global project is to increase the inclusiveness of whisky drinkers and promote diversity of modern day whisky lovers. Equality is the main message #OurWhisky is trying to portray. Join the movement on social media and let the whisky industry know that there is a broad variety in modern day whisky enthusiasts. By showcasing the diversity of whisky drinkers, we can inspire many others to appreciate the wide range of people and be more inclusive in the business and industry.