Rose, for the uninitiated, is a delicate, sweet wine that falls somewhere on the spectrum halfway between a red and a white. In recent years, rose has had an explosion of popularity thanks in no small part to the phenomenon known as “Brose.” A few years ago, this style of wine became incredibly popular amongst men in their late twenties and early thirties who recognized the wine’s versatility and refreshing flavor. Everything about rose embodies an authenticity and elegance while still remaining casual and fun to drink with friends and family. This position was once held by the bottom-shelf, ultra-sweet, cheap wines such as white zinfandel and moscato but with its new found popularity rose has replaced those wines in the hearts and minds of most Americans. Maybe that’s why there has been a nearly 50% increase of Wines of Provence imports of rosés to America in the past year. So, if you’re looking for a new, go-to wine for good times with a touch of class, pop the cork on one of these incredible wines.

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